Case Study ECSSO

A reputable agency named ECSSO, led by Costas Siavelis, who was dedicated to developing online stores for their clients using the Magento platform. Their client named Baby And Toddler Town approached ECSSO with a challenge. Their Magento 1 store was struggling to handle the influx of customers, driven by aggressive marketing strategies. The slow page loading times were causing them to lose sales, especially during email campaigns, and they desperately needed a solution.

To address this problem, ECSSO sought help from Peakhour, an innovative service led by Adam and Dan, which specialised in optimising site speed, resilience, and security. Their goal was to demonstrate the benefits of integrating Peakhour services for ECSSO's client base and to highlight the excellent E-commerce performance it could offer.

Costas, Adam, and Dan teamed up and implemented a simple DNS change, allowing Peakhour's system to immediately start caching, optimising, and securing Baby And Toddler Town's website. The Peakhour team conducted a survey of the site, enabling the caching of dynamic resources to achieve a quick outcome for the struggling client.

Working closely with ECSSO, Peakhour developed and installed their plugin on the aging Magento 1 platform. This facilitated seamless integration between Magento's backend and Peakhour's global cache, increasing the number of cacheable pages and making the minicart load via AJAX. The plugin was further enhanced to add cache tags for targeted content flushing, resulting in Magento 2-like performance.

The collaboration between ECSSO and Peakhour produced impressive results. Baby And Toddler Town's website experienced a 44% drop in page load time, a 41% increase in organic users, and a 34% increase in revenue. Costas was thrilled, stating, "Our developers can focus on extending functionality because the Peakhour.IO platform optimises resources automatically, saving development time. We reviewed other providers, and their onboarding process was too difficult. The client wanted an immediate gain, and Peakhour.IO was able to deliver."

“Our developers can focus on extending functionality because the Peakhour.IO platform optimised resources automatically, saving development time. We reviewed other providers and their onboarding process was too difficult. The client wanted an immediate gain and Peakhour.IO was able to deliver.”

Costas Siavelis

Managing Director of ECSSO