Pharmacy Direct
CYBERSECURITY CASE STUDY

Pharmacy Direct

How Australia's first online pharmacy secured patient data and prevented healthcare fraud with advanced bot protection whilst saving their $900k platform investment.

30%
Increase in Conversions & Average Order Value
10x
Improvement in Page Load Times
20k+
Threats Blocked Per Day

Technical Deep Dive

Explore the cybersecurity challenges, innovative solutions, and measurable outcomes.

The Challenge

ANALYSIS

$900,000 investment in new healthcare eCommerce platform was failing with pages taking up to 22 seconds to load

Site targeted by malicious bots attempting to access patient data and commit healthcare fraud

Poor performance negatively impacting search rankings, user engagement, and sales conversions

Security vulnerabilities putting patient information at risk

Team considered abandoning their platform redevelopment entirely

Peakhour's Solution

IMPLEMENTATION

Stage 1: Advanced bot management blocked 15,000 malicious bot requests per day targeting healthcare data

Stage 2: Custom secure caching plugin for OpenCart 3 with built-in security controls for patient data protection

Stage 3: Comprehensive security audit and application hardening reducing page generation time from 12s to 1.5s

Implemented healthcare-specific security measures whilst maintaining compliance requirements

Provided ongoing professional services support and monitoring

The Results

MEASURABLE OUTCOMES

30-40% increase in revenue year-on-year with improved conversion rates

10x improvement in page load times creating exceptional user experience

Over 20,000 threats blocked daily protecting patient data and preventing healthcare fraud

Eliminated frequent website crashes and improved system reliability

Significant improvement in Net Promoter Scores and customer satisfaction

Client Success Story

Real results from cybersecurity leaders

"We are delighted with what Peakhour has done for us, and are rolling their services out across all our online brands. We've also recommended them to Intellipharm for use with their other system clients. They have been a lifesaver for us."
Caitlin Probert
Caitlin Probert
Online Manager
PharmacyDirect.com.au
EXECUTIVE SUMMARY

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Detailed threat analysis and mitigation strategies
Performance metrics and security improvements
Implementation timeline and best practices
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PDF • 12 pages • Technical analysis and implementation guide

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