Visa's Security Roadmap 2025-2028

What It Means for Australian Businesses

Adam Cassar

Co-Founder

3 min read

Visa recently released their Security Roadmap 2025-2028 for Australia, outlining six key focus areas to strengthen payment ecosystem resilience. This roadmap arrives at a critical time - with card fraud up 32% to A$762 million in 2023 and scam losses exceeding A$2.7 billion. Let's examine what this means for Australian businesses and how Peakhour's solutions align with Visa's security vision.

The Six Focus Areas

Visa's roadmap identifies these key priorities:

  1. Preventing enumeration attacks
  2. Continued investment in secure technologies
  3. Shifting to data-driven risk approaches
  4. Ensuring ecosystem resilience against fraud and scams
  5. Enhancing cyber security posture
  6. Securing digital payment experiences

Let's explore how each area impacts Australian businesses and the role of advanced security solutions.

1. Preventing Enumeration Attacks

Enumeration attacks use automated tools to test stolen credentials across multiple sites. Visa reports a 40% increase in these attacks, leading to over US$1.1 billion in fraud losses globally.

Peakhour's Bot Management and Advanced Rate Limiting solutions directly address this threat by:

  • Detecting and blocking automated credential testing
  • Identifying suspicious patterns in login attempts
  • Preventing distributed attacks using residential proxies
  • Providing real-time threat monitoring and response

2. Secure Technologies and Customer Experience

Visa emphasizes moving beyond SMS one-time passwords (OTP) to more secure authentication methods by 2026. This aligns with Peakhour's contextual security approach that:

  • Supports biometric and in-app authentication
  • Enables risk-based authentication decisions
  • Integrates with EMV 3DS protocols
  • Reduces friction for legitimate users

3. Data-Driven Risk Management

The roadmap advocates for enhanced data usage in fraud prevention. Peakhour's solutions support this through:

  • Real-time risk assessment using multiple data points
  • Integration with EMV 3DS for enhanced decisioning
  • Network fingerprinting for threat detection
  • Advanced analytics for identifying suspicious patterns

4. Fighting Fraud in the AI Era

With both unauthorized fraud and scams rising, Visa emphasizes the need for AI-powered detection. Peakhour helps by:

  • Detecting sophisticated AI-powered attacks
  • Identifying and blocking emerging threat patterns
  • Protecting against automated fraud attempts
  • Supporting real-time fraud prevention

5. Enhanced Cyber Security

Data breaches increased 19% in late 2023, highlighting the importance of robust cyber security. Peakhour supports this priority through:

  • PCI DSS compliance assistance
  • Protection against data breaches
  • Third-party risk management
  • Continuous security monitoring

6. Securing Digital Payments

As new payment experiences emerge, security must evolve. Peakhour's solutions help by:

  • Supporting secure implementation of new payment methods
  • Protecting APIs and digital interfaces
  • Enabling safe adoption of innovative technologies
  • Maintaining security across all channels

What This Means for Your Business

Australian businesses face increasing pressure to enhance their security posture while maintaining smooth customer experiences. The Visa roadmap provides a clear framework for addressing these challenges.

Peakhour's integrated security solutions align perfectly with Visa's vision, helping businesses:

  • Prevent automated attacks and fraud
  • Support modern authentication methods
  • Enable data-driven security decisions
  • Protect against emerging threats
  • Maintain regulatory compliance
  • Secure new payment experiences

Taking Action

To align with Visa's security roadmap, businesses should:

  1. Assess current security measures against the six focus areas
  2. Identify gaps in protection against automated attacks
  3. Plan migration from SMS OTP to more secure authentication
  4. Implement data-driven security approaches
  5. Enhance protection against AI-powered threats
  6. Strengthen overall cyber security posture

Peakhour can help you meet these objectives through our comprehensive security solutions. Contact us to learn how we can help protect your business and align with Visa's security vision.

Looking Ahead

The Visa Security Roadmap 2025-2028 sets clear priorities for enhancing payment security in Australia. By implementing appropriate security measures now, businesses can better protect themselves and their customers from evolving threats.

Stay tuned for our detailed analysis of each focus area in upcoming posts. In the meantime, explore our security solutions or contact us to discuss how we can help strengthen your security posture.

Enterprise-Grade Security and Performance

Peakhour offers enterprise-grade security to shield your applications from DDoS attacks, bots, and online fraud, while our global CDN ensures optimal performance.

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